I AM STAR is the new Starhotels Loyalty Program reserving benefits and special rates at Starhotels and/or Starhotels partners for its members.



Registering is simple and free of charge.

Membership of the I AM STAR program is nominative, personal and non-transferable. Registration is done in a special section of the website (inserire link).

On registration, the customer will be asked for the following personal data: name, surname, e-mail address, phone number, eventual notes (the notes field is for indicating preferences for type of room, bed, etc.). The registration section can be accessed at any time to modify/update personal data.

Registering implies the customer has read and fully accepts the program’s rules and privacy statement.

The e-mail address indicated in the registration phase will receive an e-mail with the member’s personal codes: user id and password (the password may be changed/personalized at any time). These personal codes enable the user to access the reserved I AM STAR area of the website and the services and benefits reserved exclusively for I AM STAR members.

In the members’ area it will be possible for members to:

  • manage their account: modify profile settings;
  • access special offers available exclusively to members of the I AM STAR program;
  • book special offers.



- Special I AM STAR rates and offers available and bookable exclusively from the reserved online area of

- 10% discount on the minibar

- 10% discount in the Hotel restaurant (à la carte menu)

- 10% discount in the Hotel garage (where present)

- free of charge wi-fi in room and communal areas (base economy connection)

- late check out at 16.00 (on request, subject to availability)

- upgrade (subject to availability)


To enjoy the benefits of the I AM STAR program members must book directly and exclusively via the dedicated area reserved for members at the website (benefits will not be recognized if booked through other channels).

All the benefits specified apply exclusively to stays at Starhotels in Italy.

The program’s benefits may in certain cases not be cumulable with other discounts, initiatives and special offers by Starhotels and/or Starhotels partners.



The I AM STAR program will be valid till 31 December 2015.

For information:


Starhotels also reserves the right to offer members the special initiatives and promotions of Starhotels partners*. By participating in such promotional initiatives, members will be able to receive a series of benefits in addition to those provided under the I AM STAR program.

Processing of personal data is necessary for the purpose of managing members’ participation in the I AM STAR Program, for recognizing benefits arising from participation in the Program and for providing the services related to it in accordance with the procedures provided for in these Rules.

Starhotels reserves the right to modify the terms and conditions of the Rules and of the benefits offered.

* This does not constitute an incentive to the sale of partners’ services.


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